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Sr. PPC Manager

At Directive Consulting, we are fiercely committed to delivering a truly exceptional service via PPC, SEO, and Content Marketing.

We love contributing content to the industry and sending team members to top conferences to polish their skill-sets. As a Google, Bing, MozLocal, and Unbounce partner, we like to think of ourselves as a launchpad for our clients and team member's careers. Building a proud alumni is just a slice of our core values.

You (our ideal candidate) are an experienced, result oriented, data-driven advertiser who possesses tremendous grit. You have a burning desire to improve yourself and are passionate about doing terrific paid search work (and have done it before).

As an overview, here’s what you will be doing: 

  • Proactive, strategic optimizations + tests to help grow clients’ bottom line
  • Keyword recommendations through extensive research + analysis utilizing various keyword, competitive + other PPC tools
  • Development + analysis of ad copy across various engines
  • Analysis such as dayparting, search funnels, geographic targeting, extension optimization, SKAGs, bid adjustments, etc.
  • Development + analysis of PPC landing pages via Unbounce
  • Review + analysis of various PPC strategies and tests
  • Develop, analyze weekly + monthly reports across multiple clients + engines
  • Assist in development of presentations to present to clients communication the PPC strategies, results + industry changes
  • Continual knowledge development (research) of market and industry + sharing knowledge with team + clients

Requirements

  • 2+ years of experience managing substantial spend that allows for testing
  • Passion for Paid Search – you read/contribute blogs, articles, case studies, etc
  • Strong ability to analyze data + make actionable decisions + recommendations
  • Excellent written, interpersonal, communication + public speaking/presentation skills
  • Enthusiasm about Paid Search + the internal drive to continuously learn in order to keep up with the latest trends
  • Excel expertise
  • Ability to write and leverage scripts
  • Strong organizational skills with excellent attention to detail
  • Ability to multi-task
  • Solid time management skills and strong ability to prioritize workload
  • Ability to work in a fast-paced, open, entrepreneurial environment

Benefits

  • Exceptional Health, Dental, and Vision
  • Work Remote At One Year
  • Gym Membership
  • Customizable 401k Plan + 3% Match
  • Unlimited Vacation & Paid Time Off
  • Donation Matching to Charitable Causes
  • Angels and Ducks Season Tickets
  • Weekly Payroll
  • Company Provided Macbook
  • Team Building Events (ping-pong, pool table, beach days, food trucks, and more)
  • State of the Art Office
  • Company-Stocked Kitchen + Fridge + Cold Brew + Kombucha
  • Check out our culture on social: https://www.instagram.com/directiveconsulting/

 

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