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Head of Growth & Marketing

At Directive Consulting, the client comes first. We take great care that every account we work with is treated with the highest level of attention and expertise. As we aim for ambitious growth targets, it is critical that we develop new channels and increase our awareness with our target market: B2B companies.

We are looking for an experienced growth marketer who can analyze our market and identify new/innovative ways for us to increase quality and quantity of accounts. You will own various growth projects that you want to launch from start to finish. As you build traction, we will expand our growth team.

Sample of Growth Projects

  • Detailed account based content campaigns for B2B software firms
  • Comprehensive conference promotion strategies
  • Social advertising campaigns to generate awareness
  • PR campaigns to grow brand visibility
  • A/B testing of homepage for copy and creative assets to improve conversion rates
  • Building referral campaigns for channel partners

 

Requirements

  • 3+ years experience in growth marketing
  • Extremely organized + great at managing deadlines
  • Exceptional critical + strategic thinking skills
  • Polished communication skills; ability to drive conversation with executives
  • Ability to measure the effectiveness of strategy (rankings, traffic, conversions) + make decisions based on data
  • Exceptional project + time management skills
  • You love data! Being data-driven and kind of a data-geek is essential for this role (you should be experienced with SQL)
  • Experience shipping projects from scratch 
  • Extensive knowledge in Conversion Rate Optimization (CRO)
  • Prioritize projects based on impact
  • A history of delivering results in Growth experiments
  • Strong project management, execution, and communication skills
  • The ability to flourish with minimal guidance, be proactive and to handle uncertainty, ambiguity and the challenge of quickly evolving goals

Benefits

  • Health, Dental, Vision 
  • 24 Hour Fitness "Super Sport" gym membership
  • Customizable 401k plan
  • Angels and Ducks Season Tickets
  • Vacation & Paid Time Off
  • Sick Days
  • Paid Holidays
  • Team building events (ping-pong, beach days, food trucks, and more)
  • State of the art office environment
  • Paid Volunteering 
  • Company-stocked kitchen + fridge + cold brew
  • Fast-paced and collaborative workplace environment
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